INDICATORS AND INDEXES FOR ASSESSING THE COMPETITIVENESS OF BUSINESS ORGANIZATIONS

  • Daniel Slaveev PARUSHEV University of national and world economy
Keywords: Strategic Management, competitive strategies, competitiveness

Abstract

Over the years, the development of economics as a science has led to multiple interpretations of the term competitiveness, depending on the level at which the competition itself is studied - state, regional, company, or of the products themselves, as well as which factors are defined as leading according to individual theories. In this regard, the purpose of this article is to present the types of indicators and indexes for assessing the competitiveness of business organizations and to point out the specifics of each of them.

References

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Published
2023-03-28
How to Cite
PARUSHEV, D. (2023). INDICATORS AND INDEXES FOR ASSESSING THE COMPETITIVENESS OF BUSINESS ORGANIZATIONS. Vanguard Scientific Instruments in Management, 18. Retrieved from https://www.vsim-journal.info/index.php?journal=vsim&page=article&op=view&path[]=488